RAW, REAL, YOU

I’m Seon. I guide people through change, not with theories but by walking beside them—in the mud, in the fire, in the unknown.

I work with those who are done pretending. Leaders. Creatives. Founders. Seekers. People at a threshold. People ready to live from truth, not performance.

My work isn’t about peak performance hacks or surface-level fixes. It’s about reclaiming something deeper: resilience, clarity, grief, shame, regret, honesty, presence, and above all—authenticity.

The kind of courage that lets you look in the mirror and say, “I’ve got my own back.”

GUIDING THROUGH CHANGE

This world moves fast. Things fall apart. Businesses shift. Relationships collapse. Identities unravel. But beneath all of it, one thing remains: how you choose to show up.

I don’t call myself a coach. I’m a guide. Because I’ve lived it.

Burnout. Divorce. Leadership. Loss. Starting over when I didn’t want to. Getting honest when it would've been easier to run.

If you're at a turning point, here's what I help you do:

  • Slow down enough to hear what’s real
  • Sit in the fire without numbing or fleeing
  • Lead from integrity, not ego
  • Reclaim your gut, your edge, your voice

We can work one-on-one, online, or out in the wild—rivers, trails, fireside. Wherever we go, we’re not chasing answers. We’re uncovering your truth.

FOR BUSINESS OWNERS + ENTREPRENEURS

You built something. Maybe it’s thriving. Maybe it’s burning down. Either way, the next phase doesn’t need more strategy. It needs more of you. The real you. No mask.

I bring grounded presence, lived leadership, and the ability to navigate pressure when shit gets real. Not from a textbook. From life.

What you get:

  • Clarity in the chaos
  • Calm when the stakes are high
  • Courage to pivot, pause, or lead differently

This isn’t business coaching. It’s a reset. A reckoning. A return to center.

ABOUT ME

I’m Seon. I guide from experience—not theory.

I’ve lived life at the edges—raised on sailing boats off the coast of Australia, vagabonded through the world, captained remote surf expeditions, and taught leadership in the rivers and mountains of New Zealand as an Outward Bound instructor. Nature trained me in presence. Challenge taught me resilience. Loss and heartbreak taught me truth and self-acceptance.

For years, I built a life around adventure, performance, and external success. I co-founded an outdoor gear company, guided rivers, trained instructors, and ran expeditions across the world. But the deeper journey—the one inward—came later. Through divorce, fatherhood, burnout, and breaking down, I learned how to sit in discomfort without running. I let go of who I thought I was to find who I actually am.

Now I work with men and women who are ready to walk that same edge—entrepreneurs, creatives, leaders, seekers. People who are done performing, done proving, and ready to live from something real. I don’t offer polished formulas. I offer presence. Depth. Truth. Authenticity and the the tools to meet life fully, as you are.

This isn’t about peak performance. It’s about wholeness "raw, rough around the edges and real". Self-leadership. Embodiment. Radical honesty. It’s about becoming someone who can hold it all—grief and joy, fear and love—and still move forward with clarity and courage.

It’s about being able to look yourself in the mirror, eye to eye, and know the person looking back has your back.

If you’re ready to stop performing and start living from truth—let’s begin.

LETS TALK

No pressure. No performance. Just a real conversation.

Whether you’re standing at a crossroads, craving clarity, or feeling the pull toward something deeper—reach out. Tell me where you're at, what’s alive, or even what’s falling apart.

I’ll read it. I’ll respond. And we’ll take it from there.